Ethnographic Market Research

We produce ethnographic market research work about focus groups, site visits, and in-home discussions. We’re excited to show off our new reel of ethnographic market research work. We work with with planners, market researchers, and focus group moderators to create compelling documentary work that gives personality to the opinions they’re analyzing in their research.

Curious about what ethnography is? For us, it’s a documentary study, but more like embedded journalism where we get to hear opinions and learn about all different types of people and their lives and preferences and interests.